Safaricom makes U-turn on Bonga points expiry plan

By - - [General]

Safaricom has reversed a plan to put an expiry date on its Bonga loyalty programme that had amassed Sh4.5 billion in liabilities by March 2022, which would have seen customers lose points accrued before 2019.

The telco on Tuesday disputed reports that it had set Bonga Points expiry date in an email response to Business Daily questions on the loyalty programme ahead of 2019.

“At no point did Safaricom announce that Bonga (Points) were expiring,” Safaricom said.

The latest position by the firm is against a November update of the programme’s terms and conditions that would have seen the unclaimed points expire effective January 1.




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